The NHS in Gloucestershire launched its ASAP campaign in April 2015 and it has already resulted in 5,000 App downloads and 12,000 website visits.

The initiative targets adults and parents of young children with advice on what to do if they are ill or injured and are unsure where to turn.

The promotional material encourages residents to check out the App (ASAP Glos NHS), Search the website (, Ask NHS 111 or visit their Pharmacy.

The ASAP website and App allows users to ‘Search by Service’ or ‘Search by Condition’ – providing a step-by-step guide through symptoms, self-care and signposting to the appropriate NHS service/s.

Watch the video.