The NHS in Gloucestershire is launching its Winter ASAP (Choose Well) public information campaign this week.

The campaign targets adults and parents of young children with advice on what to do if they are ill or injured and are unsure where to turn.

The promotional material encourages them to check out the App, Search the website, Ask NHS 111 or pop in to their local Pharmacy. Pharmacists can also offer advice on whether or not people need to use other NHS services.

The ASAP website and App allows users to ‘Search by Service’ or ‘Search by Condition’ – providing a step-by-step guide through symptoms, self care and signposting to the appropriate NHS service/s.

They can also find opening hours and service location information.

Tewkesbury GP and CCG Governing Body member, Dr Jeremy Welch said:

“It can sometimes be difficult to know where to turn for help when you are ill or injured but it’s not a life threatening emergency. Now, local people will never be without timely advice on what to do.

This campaign, including its headline message and supporting resources, should make a real difference in helping people to access important health advice when they need it most.”

The high profile campaign will include targeted social media advertising, radio and newspaper features, distribution of eye catching promotional material and outdoor (bus) advertising.

Local people are encouraged to add the website to their favourites and download the App free from the App store (ASAP Glos NHS).

If local organisations and groups are willing to support the campaign through display of web banners or posters, distribution of leaflets or flyers or by including an article in their publications, they can contact: