‘Sign up’ as a campaign ambassador in Gloucester

The NHS and the Gloucester Citizen are joining forces this week to launch a three month Advice ASAP public information campaign in the City.

The campaign targets adults and parents of young children with advice on what to do if they are ill or injured and are unsure where to turn.

The promotional material encourages them to check out the App, Search the website, Ask NHS 111 or visit their Pharmacy.

The ASAP website and App allow users to ‘Search by Service’ or ‘Search by Condition’ – providing a step by step guide through symptoms, self care and signposting to the appropriate NHS service/s.

They can also find opening hours and service location information.

The campaign in Gloucester will promote the overall ASAP campaign message and also the range of self-care and service options in the City and surrounding area.

Community groups, clubs and employers are also being encouraged to sign up as ASAP ambassadors through the Gloucester Citizen website and receive materials to share with members and employees.

Clinical Chair of NHS Gloucestershire Clinical Commissioning Group and Gloucester GP, Dr Helen Miller said:

“It can be difficult sometimes to know where to turn for help when you are ill or injured and it’s not a life threatening emergency. Now, local people will never be without timely advice on what to do.

We are urging community groups, clubs and employers to pledge their support to the campaign and help to spread the word right across the City. It’s easy to do, just click on the link on The Citizen website and we will be in touch with promotional material for handing out and putting on display.

As an ambassador you can do as much or as little as you like and we are interested in hearing from groups and clubs big and small. If you just want to sign up to provide information to your family, friends and neighbours, that’s great too.”

The high profile campaign will include health and service features in The Citizen and on-line video, targeted social media advertising and advertising on local buses and billboards.

The Health Information Bus will also be doing the rounds in Gloucester and NHS organisations and the County Council in the City are inviting staff to sign up as campaign ambassadors.

Dr Bob Hodges, Chair of the CCG’s Gloucester GP Locality Executive Committee said:

“This is about ensuring people get the right care at the right time in the right place. For many everyday ailments – a trip to A&E or even the doctor’s surgery is not the right answer and won’t help you to get better any sooner.

By using the ASAP App or website or asking at your local pharmacy, you can get self-care advice and if needed advice on the service best placed to help you.

We would also urge everyone to share the campaign videos and adverts with their friends and family in Gloucester when they see them on Facebook, Instagram and Twitter.”

Chair of Healthwatch Gloucestershire, Claire Feehily said:

“We fully support this initiative. Access to good quality information is essential in helping people to make informed choices about their healthcare.”

Local people are encouraged to add the website www.asapglos.nhs.uk to their browser favourites and download the App free from the App store (ASAP Glos NHS).

Sign up as an ASAP NHS Community Ambassador at www.gloucestercitizen.co.uk or www.gloucestershireccg.nhs.uk/asap-ambassadors/